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Obi Obadike, Sweat Inc, Spike TV Obi Obadike, Sweat Inc, Spike TV

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How Spike TV’s New Co-Judge, Obi Obadike, Is Finding the Next Fitness Phenomenon On Sweat Inc.

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What can you say about a man who has literally succeeded at everything he put his mind to?

Obi Obadike has been taking the fitness industry by storm over the last few years. From magazine covers to the big screen and everything in between, nothing has slowed this man down. Obi has touched more lives in his career in the fitness industry than most people could imagine in a lifetime. His work ethic is unlike anything I’ve seen. While most people would sit back and look at their accomplishments, Obi is constantly looking for the next big thing to get his hands on and change lives. He is truly one of the best at what he does and earning his spot on Spike TV’s newest show, Sweat Inc., is truly fitting. Find out all about Sweat Inc., and why it’s one of the hottest new shows on TV.

Obi Obadike, Sweat Inc, Spike TV

Photo credit: Noel Daganta

Can you tell us a little bit about the show?

Sweat Inc. is about finding America’s biggest fitness phenomenon and our job as judges is to evaluate and critique 27 fitness entrepreneurs on their workout concept and decide who will be the next big thing. Each entrepreneur is put to certain competition challenges and they have to try to win that challenge every round. Each week an someone is eliminated based on how well they do in each competitive challenge.

How did this opportunity come about for you?

I received an email back in March from one of the production coordinators from 3 Ball Productions, who felt I would be a great judge on the TV show, and within two days I came in for an interview. Within a month and a half after the interview, I found out I got the gig.

How long was the process in the works before a date was set to premiere the show on October 20th?

We started shooting the show near the end of June, and in August, I was told of the premiere date of the new show.

Flip the page to get Obi’s take on teaming up with Jillian Michaels and TRX creator Randy Hetrick!

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Matt Weik is a certified strength and conditioning specialist, personal trainer, and sports nutritionist. He has a degree in Kinesiology and Business. Matt currently works for MET-Rx where he manages the Team Sports division. He works with collegiate and professional teams/athletes across the United States to ensure they get the proper nutrients needed to perform at the highest level. Find out more at www.MattWeik.com

Cover Feature

Living Fit The Civil Way – How A Healthy Lifestyle Powers Karen Civil’s Success

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Photo credit: Noel Daganta

Karen Civil, Live Civil, Black Fitness Today

It’s another beautiful November day in Los Angeles, and it’s shoot day. Karen Civil is en route, and the team is preparing for her arrival. You can feel how the atmosphere changes when she walks into the studio. She brings an aura of confidence, yet calmness. Even while she’s ironing out details of her schedule for the rest of the week, she’s in lock step during shoot prep. Karen is like a chameleon who can rock many different looks and shine bright while doing it.

Everyone has their own method of preparation for photo shoots. We can imagine that in being a cover girl for a fitness mag, she wanted to be ready. But, her lifestyle, work ethic, and commitment to maintaining good health and a solid physique proved to be a perfect return on investment on shoot day.

The Elizabeth, New Jersey native now residing in Los Angeles is one of the best digital strategists in the game.  Even if you still don’t know who she is by now, you probably know her work and have seen her footprint. Check some of her most notable receipts:

Remember when Weezy went to prison? Karen was responsible for the creation of his fan site weezythanxyou.com, that kept his fans connected and brand intact during his incarceration. This was crucial because it was before social media gave us all direct access to our favorite celebs and entertainers.

You know all those Beats by Dre ads with notable athletes and entertainers wearing the headphones while getting a glimpse into their journeys? She spearheaded that campaign.

The booming success of mainstream artists like YG, Nipsey Hussle and Dave East and more, link back to her, as she has elevated these artists into formidable brands.

One of Karen’s platforms, karencivil.com, which kicked off in 2008, has been unique in the hip-hop industry because it is credited with introducing now global superstars to the world before anyone else including Drake, J. Cole, and Nicki Minaj.

Karen and her team launched the LiveCivil playground in Haiti, the place of her roots, to create a safe place for children to be able to play and express themselves.

Karen Civil is not only holding her own in a male-dominated industry, but is setting the path that women — and men — want to follow.

What enables Karen Civil to be the powerhouse that she is goes beyond her knowledge, experience, and connections. It is often said that our health is our greatest wealth. How can we live out our fullest potential if we aren’t healthy enough to do it? This is an idea that Karen takes very seriously; it gives her balance and a solid foundation.

Self-care has enabled her to successfully fight her battle with anemia, and maintain not only a solid body, but a solid mental state – something so crucial in the industry she dominates each and every day.

Flip to the next page to read our interview with Karen to find out what fitness means to her, why she felt it was best to let go of her vegan lifestyle, what keeps her grounded, and advice she has on brand-building.

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Cover Feature

How Will “WillDaBeast” Adams Beasted His Way to Becoming One Of Dance’s Biggest Influencers

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Willdabeast Adams

Will "WillDaBeast" Adams

He’s elevated dance. His style is highly sought-after. You’ve probably seen a viral video already showcasing his ridiculous choreography. Will “WilldaBeast” Adams is our Fall 2017 cover and we are excited to share the story of such a dope guy with you all! He’s leaving a mark on the industry that will make it tough for others to make any better.

Growing up as a military brat was difficult for Adams. Moving around often, and not feeling a sense of belonging left him questioning his purpose, as he knew he was meant for more. Once he found his love for dance, he took a leap of faith, trusted his talent, and moved to Los Angeles, to become a professional dancer to artists such as Usher, T-Pain, The Black Eyed Peas, working with TV series such as GLEE, X-Factor and more. He’d later go on to build his dance empire immaBEAST that has global impact. His annual conference BuildaBeast Experience 2017 going on now, is hosting over 1000 participants daily, representing countries all over the world.

The energy Adams’ choreography brings is so infectious, you may find yourself watching his YouTube channel for hours, or deciding to try some of his choreography yourself – be careful though – we’re not responsible for any pulled muscles or sore joints that may come from trying to move like that! The fitness level he showcases is one to be admired!

Dance as a career, or outlet, certainly has its long-term benefits. But even dance as a form of cardiovascular exercise, or stress-reliever, can improve our overall physical and mental health. Scientific studies show that dancing helps improve our core, overall coordination, fight symptoms of depression, and can even keep our brains from aging!

Adams’ chatted with us about how he stays in great shape, what sets him apart, and what empowers him to be a beast!

Willdabeast Adams

What was life like for you growing up?

Life was confusing for me growing up. I moved around a lot of places, because I was a military brat. I lived in Virginia, Florida and Indiana for 12 years. I learned to love all people, try new things and was super involved with sports, as well as arts. But I always felt out of place and that I was destined for something more.

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Cover Feature

Laura Govan – Finding New Strength and Power Through Fitness

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Laura Govan, Black Fitness Today, fitness magazine, celebrity fitness
She’s fierce, fly and fit! Not to mention down-to-earth and open to sharing her journey.  Mother, author, entrepreneur and actress Laura Govan is no stranger to the camera and having her life scrutinized for the world to see. But fitness has become a passion, an escape and a way of rebuilding for Govan, who has transformed her figure after giving birth to four children in a span of five-and-half years.

Unhealthy eating habits led her doctor to inform her she was at risk for developing diabetes. She decided enough was enough and she wanted to get her weight, her health, but her mindset back to where it needed to be.

Laura keeps her workouts fresh and unique, from training in the gym, to Yoga, to basketball skills and drills — she makes sure to keep from plateauing.

Hit the flip for all things Laura Govan and fitness + an interview you don’t want to miss!

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