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We think it’s fair to assume that our January cover feature, Elise Neal, can rock anything and make it look awesome – especially swimwear. In fact, her black and white mod one-piece suit from Yandy sold out soon after our cover release. 

So, but what about the rest of us (lol)? The summer season is fast approaching, and we’re all working hard to get our bodies ready. However, no physique is the same, so what swimwear works best for different body types? What are the hottest trends we can also look for? 

Black Fitness Today chatted with Yandy CEO Thom Brodeur to answer these questions and more. Beginning as a small, start-up business in 2005, Yandy.com has become the leading online retailer of sexy women’s specialty apparel. Yandy.com offers thousands of stylish items in everyday intimates, lingerie, swimwear and costumes for millions of women around the world, of all shapes and sizes. 


Thom, how is Yandy making a splash in the world of fashion?

Yandy’s goal is to make our mark by transforming the business from a marketplace of 10s of thousands of SKUs across a dozen+ categories to a fashion brand with a sharp eye for on-trend, fashion forward design, quality construction and materials, and the right fit for real women. Our objective is to provide a wide-but-manageable variety of sexy lingerie, everyday intimates (bra & panty), swimwear, active and loungewear to every woman in every shape, size and ethnicity all underscored by our core mission…to help every woman find and own her own brand of sexy.

The brand’s mission is to help every woman discover or re-discover her own brand of sexy. Whether a celebrity like Elise Neal or an everyday woman, how does Yandy swimwear cater to women of varying body types, and what styles/pieces are best for different body types (i.e., athletic, curvy, petite, etc.)? 
Our styles were designed with a wide range of tastes and requirements in mind. Our sporty high neck styles accentuate an athletic physique. Our sexy one piece suits with high cut legs look great on a petite frame, and our high waisted silhouettes hug a curvier figure in all the right places. If you saw the Yandy Swim 2017 Collection that debuted recently at New York Fashion Week; you would have seen models ranging from 5’7 to 6’, size 0 and up, body types from athletic to curvy and full figured, and a range in ethnicities to represent our perspective on what sexy swim is… on a global level. The ideal woman’s look, figure, shape and size is different any and everywhere in the world you go. Yandy wants to continue to bring more of that to the forefront.

summer, swimwear, Yandy, Black Fitness Today, Elise Neal

What are the biggest trends in swimwear for summer 2017?
We’ve designed and put a lot of high necklines, long sleeves, high cut hips, low plunging necklines, chic off-the-shoulder looks and high waisted styles into our latest swim collection, and so far, have seen very favorable customer response. We’re excited for swim season to kick into full gear. It’s always great to let the market pick your winners, and then refine your design efforts for future cycles based on real customer feedback.

The suit worn by Elise Neal on our Jan. cover was immediately highly sought after. What can a buyer expect when they receive their Yandy swimwear? 
Yandy customers can expect sophisticated, on-trend swimwear with unrivaled fit and quality, that when worn, will make them feel confident and sexy. 

Browse Yandy’s vast array of swimwear and specialty apparel, and keep up with the brand: 

Ilen & Lauren Bell are the husband and wife team behind Black Fitness Today, born, in 2011, out of their motivation to change culture, build a platform and lead the charge. Their purpose is to help change the culture towards health and fitness in the African-American community, showcase those who are making an impact, and promote healthier living. They also aim to serve as a platform for African-American fitness and health professionals and enthusiasts who are otherwise overlooked in traditional fitness media.

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#BlackGirlMagic on 2017 American Music Awards Red Carpet

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ciara, ama 2017, black fitness today

On the AMAs red carpet: Ciara

The mom of two said she gained 60 lbs during both of her pregnancies and had to work very hard to get back in shape. “I said I wasn’t going to gain 60lbs carrying Sienna…and I did exactly that!” she stated in an Instagram post.

Every postpartum journey is different, but you can’t help but be motivated by Cici! “After delivering my son, a 9-lb. 10-oz. baby, and gaining 60 lbs., I was committed to [returning] to how I felt before I had him. Four months after having him, I was back to my original shape,” she said. “There’s something very empowering about that. Something about that gave me an extra pep in my step, and motivated me even more to go harder.”

Photo: Getty Images

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On the AMAs red carpet: Tracee Ellis Ross

Tracee on her body confidence with the Tracy Anderson Method workouts:
“…I have to say that Tracy Anderson’s workout the last five years has been really good for me. I love the studio atmosphere, I love how beautiful and sexy and long and strong I look when I work out, and I love the loud music.

I find that, as adults, we stay so regimented in our movement, even if we get on a treadmill. The music changes all the patterns, and my body gets to move freely, so you feel amazing—which is ultimately the point of the workouts, too. One of the things that’s most encouraging is you see a roomful of women working their asses off and looking beautiful. You see women in their 40s wearing jog bras and their stomachs out proudly, walking in a stance that says, “I love my body,” and that’s exciting to me.”
(via Health mag)

Photo: Getty Images

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On the AMAs red carpet: Kelly Rowland

Kelly on her morning routine: “The first thing I do is at least two or three minutes of meditation. I started doing that after I had my son. It has helped me tremendously. It just puts you in an easier mind space. There’s so much you have to deal with in one day, and I feel like meditation prepares you for anything that comes to you. You won’t flip your lid on the first thing that shakes you up a bit. It puts you at ease.

My favorite thing to eat in the morning is oatmeal. I add a little maple syrup, a little salt, and almond milk, and I’m set. Sometimes I’ll add cinnamon and some raisins and pumpkin seeds. I don’t need caffeine in the morning, but if I have to it’s usually through green tea.

I am a morning workout person. I don’t think I could really be as connected or focused in the afternoon if I didn’t do it… It’s definitely a HIIT workout, and I feel a lot better and more centered from doing it. Having my son really did a number on my body…”
(Via: Well + Good)

Photo: Getty Images

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Dancing ABS FULL Workout -Keaira LaShae

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Join me in this FUN DANCING ABS WORKOUT! 3 – 4 TIMES A WEEK FOR BEST RESULTS!
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Order DANCE MOVE WERK Fitness DVDs: http://keairalashae.com/shop/dance-move-werk-dvd/

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Attn: Keaira LaShae
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Suite 209 #513
Lawrenceville, GA 30044

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Fat Loss

Millionaire Hoy Leads Live Workout on Major TV Network

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3 DAYS LEFT: 20% OFF FIST BUMP TEES: https://goo.gl/v1REhh
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